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Great news! Volumetrics
is here! Using the
volumetrics formula for Fruitfull® we find that it has
the most desirable number of one!

Click here
to see the Fruitfull® Volumetrics Table.
The March 7th issue of US News and World
Report has a cover story on Volumetrics. Volumetrics has
also been featured in many other cover stores including the
prestigious Center for Science in the Public Interest's
Nutrition Action Newsletter.
The Volumetrics diet
proposes a new scientific
approach to weight management based on the principle of satiety
which is the "feeling of fullness at the end of a meal."
Volumetrics is designed to help you lose weight safely,
effectively, and permanently without feeling hungry or deprived.
Dr. Barbara Rolls, who holds the endowed Guthrie Chair in
Nutrition at Pennsylvania State University, has spent more than
twenty years researching hunger and obesity and the factors that
determine how we eat. Additionally
Barbara Rolls, Ph.D, she has
been president of the North American Association for the Study
of Obesity and the Society for the Study of Ingestive Behavior,
and has served on the advisory council of the National
Institutes of Health's Institute of Diabetes and Digestion and
Kidney Diseases. She is the author of three professional books
on food and nutrition and more than 170 academic articles.
Dr. Barbara Rolls is now on the board
of the Jenny Craig weight-loss program, and she notes
that Weight Watchers® seems to
be incorporating aspects of Volumetrics as well
Basically the Volumetrics diet says that
when you eat food that is lower in calorie density you can get
totally full eating fewer calories. Therefore you can eat
more and consume less calories thereby losing weight without
being constantly hungry.

As the US News and World Report article
explains:
The formula.
Energy density is easy to calculate from a food label.
Just divide the calories in one serving by its weight in grams,
and you have the energy density of the food. To use Volumetrics
for weight control, Rolls recommends making up a large portion
of the diet with foods that have fewer calories in a serving
than their weight in grams, resulting in energy densities
below 1 (most fruits, vegetables, and low-fat dairy products).
Also good are foods with calories equal to or slightly greater
than their weight, or an energy density of 1 to 2 (beans, fish,
chicken without fat or skin, potatoes, pasta, rice, low-fat
salad dressings). Foods that have two or more times as many
calories as their weight (ice cream, beef, french fries, cheese,
pretzels, full-fat salad dressings, chips, cookies, bacon, oils)
need to be controlled.
So using the
volumetrics formula for Fruitfull® we find that it has
the most desirable number of one!
Our 4 oz. Fruitfull®
bars have 118ml. (One ounce is approximately 30 grams.)
So any bar that is under 118 calories or slightly more is
fantastic. For example if you take a banana bar it has 110
calories. Divide 110 by 118 and you get less than one
(.93).
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