NEW PRODUCT NEWS

COVERING NEW PRODUCT INTRODUCTIONS IN THE PACKAGED GOODS INDUSTRY IN ALL CHANNELS OF DISTRIBUTION INCORPORATING THE NORTH AMERICAN NEW PRODUCT REPORT
August 1999 Volume 35, Number 7

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Happy Indulgence

Frozen Fruit Bars

Happy & Healthy Products

Boca Raton, FL

Building on the success of its Fruitfull® frozen bars, the company introduces these new Happy Indulgence® frozen fruit bars. They have the mouthfeel of ice cream with two-thirds less fat. Four varieties are offered: Key Lime Pie, Peach Cobbler, Mud Pie, and Berry Cobbler. They retail in select markets nationwide with a suggested price of $1.39-$1.99 per 4-oz. bar.
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Happy & Healthy Products, Inc.
1600 S. Dixie Hwy., Suite 200
Boca Raton, FL 33432
Phone: 561-367-0739
Fax: 561-368-5267
behappy@happyandhealthy.com


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